全球招标，深圳又一个国际商圈要来了！世界零售巨头+4个新地标正式落地！

作为龙华六大重点片区之一

龙华国际商圈的规划发展

备受大家关注！

龙华国际商圈位于深圳市都市核心区、中部发展轴，横跨龙华、民治、大浪三个街道，南部紧邻深圳北站国际商务片区，东北部为龙华富士康和坂雪岗科技城，西部为阳台山森林公园，地理位置优越。龙华区提出要以粤港澳大湾区的视野，将龙华国际商圈建设成为融合商业服务、创新创意、科创服务、品质生活的多样化城市功能的“粤港澳湾区消费首选地”。

△城市中部发展轴示意图©蕾奥

Sketch Map of the Central Development Axis of Shenzhen City

△龙华区中央服务轴示意图

©龙华区现代商贸城市更新片区空间规划研究

Sketch Map of the Central Service Axis of Longhua District

近日

龙华区城市更新和土地整备局正式发布

龙华人民路国际商业街区城市设计国际竞赛预公告

希望通过国内外优秀规划设计机构集思广益

征集兼具未来性、创意性与实施性的

城市设计方案

Pre-announcement | International Competition on Urban Design of Longhua International Business District on Renmin Road

△项目区位示意图©蕾奥

Sketch Map of the Project Location

此次国际竞赛的设计范围在哪里？

竞赛有何要求？

你关心的都在这里

01

竞赛内容

Competition Content

本次国际竞赛范围共包含两个层次，即城市设计范围和概念建筑设计范围。

城市设计范围约325公顷，具体范围为东环一路、龙华大道、工业路、龙胜路、公园路围合而成的区域（见下图白色范围线），其中包括三个重点项目的概念建筑设计：龙华商业中心、龙华第三工业区、核心区意向棚改项目。

The present international competition consists of two levels, namely the scope of urban design and the scope of conceptual architecture design . The former covers an occupation of approximately 325 hectares, including the range of Donghuan First Road, Longhua Avenue, Industry Road, Longsheng Road and Park Road (refer to the white scope line on map below). Among those, there are three key projects for conceptual architecture designs, namely the project of Longhua Business Center, the project of Longhua Third Industrial Zone as well as the intended shanty-area renovation project of the Core Zone.

△ 场地范围示意图©蕾奥

Sketch Map of the Site

△ 龙华商业中心范围示意©蕾奥

Sketch Map of Scope of Longhua Business Center 

△ 龙华第三工业区范围示意©蕾奥

Sketch Map of Scope of Longhua Third Industrial Zone

△ 核心区意向棚改项目范围示意©蕾奥

Sketch Map of the Scope of intended shanty-area renovation project of the Core Zone

本次国际竞赛在人民路商业中心城市设计整体框架下对于片区重大商办功能的标志性建筑群征集创意性方案。参赛单位应在对片区发展的综合性分析基础上，提出未来发展的产业和功能定位，提出城市设计理念，在功能布局、交通、公共空间、重点建筑形态等内容上开展设计。

The present international competition aims at recruiting creative plans for sectional major landmark building complex with business and office functions under the general framework of the urban design of the Renmin Road Business Center. It is required that the participating entities should make a proposal of the orientation of the industries and functions for future development, based upon the comprehensive analyses of the sectional development whilst pushing forward the concept of urban design and performing the work of design in terms of functional layout, traffic, public space, key architecture formats etc. 

1. 城市设计阶段

 The Phase of Urban Design

对接龙华国际商圈的结构框架，提出功能构成及面向未来的空间结构理念和措施，重点考虑“两横两纵”（龙华人民路、龙华和平路、工业路、景龙建设路）四条重要轴线两侧城市设计管控、地上地下空间塑造与交通组织，以及片区与观澜河等公共开放空间的关系，完成整体概念性城市设计。

In accordance with the structural framework of Longhua International Business District, composition of functions as well as future-oriented spatial structure concepts and measures are required to be proposed. For the completion of the comprehensive conceptual urban design, focus shall be placed upon the design administration and control, the aboveground and underground space shaping and traffic organization of the four important axis lines of "the two- horizontal and the two -longitudinal" (namely Longhua Renmin Road, Longhua Heping Road, Industrial Road and Jinglong Construction Road), as well as the relationship between the District and different public open spaces, like the Guanlan River, etc.

△ “两横两纵”©蕾奥

The Two-horizontal and the Two-longitudinal

2. 概念建筑设计阶段

The Phase of Conceptual Architecture Design

重点考虑项目落地性，结合主办方要求，充分考虑当地政策与规范、项目建设可行性与经济成本，龙华商业中心、龙华第三工业区、核心区意向棚改项目三个重点项目（用地面积约75公顷、总建筑面积约366万㎡）方案达到概念性建筑设计深度，要求方案具有可实施性。

The project implementation shall be on key focus. With the requirements raised by the host combined, the local policies and standards as well as the operability and economic costs of the project construction shall be taken into sufficient consideration. In the meanwhile, the plans for the three key projects (with a site occupation of about 75 hectares and a total floorage of about 3.66 million m2), namely of the Longhua Business Center, Longhua Third Industrial Zone and the intended shanty-area renovation project of the Core Zone, are requested to reach the depth of conceptual architecture design, and be operable.

02

竞赛方式

Competition Modes

——

竞赛采用

“公开征集+邀请参与”的方式

分为资格预审、城市设计

概念性建筑方案设计

成果整合深化等阶段

—

The mode of "open entry submission + invitation" is adopted for the present international competition, which consists of three phases, namely the pre-qualification , the urban design and conceptual architecture design, as well as the integration and further development of the accomplishments. 

03

竞赛奖金

Competition Bonus

+++

本次国际竞赛奖金总额为

1477万元

具体设置以正式公告发布为准

+

The total amount of bonus for the present international competition is 14.77 million CNY. The specific arrangement shall be subject to the officially released announcement.

04

报名条件

Eligibility Requirements

1. 申请人须是国内外注册的独立法人企业或机构，如为境外单位，必须与国内注册的独立法人企业联合报名。本次竞赛不设资质要求。

The applicants shall be either enterprises with an independent legal person or institutions registered either in China or abroad. Foreign companies shall submit entries jointly with domestic enterprises with an independent legal person. No qualifications are required for the present competition.

2. 接受联合体参赛，联合体成员数量不限。联合体成员不得再单独或以其他名义与其他设计单位组成其他联合体参与报名，联合体合作方需签署具有法律效力的《联合体协议》，并明确牵头单位、各方工作分工等。

Consortium shall be accepted for the participation with no limitation in member numbers. No consortium members shall have the right to participate in the competition again alone or with another consortium by another name. The consortium members shall be requested to sign a Consortium Agreement with force of law whilst specifying the leading entity and individual labor division.

3. 不接受个人或个人组合的报名。

No individual participant or individually-combined group will be accepted for the sign-up.

4. 鼓励设计团队由城市规划与设计、建筑及景观设计、交通咨询、产业策划等多专业人员组成。

It is encouraged that the design team shall consist of professionals from multiple fields, including urban planning and design, architecture and landscape design, transportation consultation and industrial planning etc.

5. 参与本次国际竞赛的规划设计人员应为该设计机构的在册人员，主创设计师须由主持过多个同类型项目的人员担任，需有5年以上相关工作经验，必须直接参与咨询设计全过程，且现场踏勘、评审答疑、成果汇报均需参加并汇报。为了保证项目规划设计人员对中国地区背景和相关要求的准确理解，项目规划设计人员中应至少有一名通晓汉语的人士。

The participating designers for the present international competition shall be the registered personnel of the participating institution. The designer-in-chief shall have the skill of presiding over several projects of the same category as well as past relevant experience for at least 5 years. In addition, the designer-in-chief shall be directly involved with the whole designing process, including the site survey, reviewing and Q&A as well as the final presentation. It is required that at least one of the participating designers shall have the knowledge of the Chinese language, so the designers shall be ensured to have an accurate understanding of the regional background of China and relevant requirements.

6. 具有以下项目经验的设计机构（联合体）将被优先考虑：具有国内外重点地区城市设计实践及成功案例，具有商业中心规划和建筑设计经验，具有丰富的综合交通枢纽片区城市设计经验。

Design institutions (or consortium) with following project experience shall be given the prioritized consideration for further qualification : Practical and successful experience of key projects of urban design domestically or internationally.; Experience of business center planning and architecture design. Rich experience in urban design of comprehensive transportation hub areas.

05

预报名登记

Pre-sign-up Registration

本次国际竞赛正式公告将于近期发布

欢迎国内外设计团队进行预报名登记

有意参与竞赛的单位

可识别下方二维码下载《预报名信息表》

填写并发送至预报名邮箱

📮 u_designintl@163.com

The official announcement of the present competition shall be released soon. Designing teams home and abroad are welcomed to pre-register for the competition. Interested entities shall scan the QR code to download the Pre-registration sign-up form – The International Competition On Urban Design of Longhua International Business District on Renmin Road, fill the blanks and send it to the e-mail address: u_designintl@163.com. 

06

特别提醒

Special Notes

预报名表不作为竞赛正式报名依据。

本次预公告所涉及的全部内容，最终以正式公告为准。

Pre sign-up forms shall NOT be used as the official entry application. All information involved with the present pre-announcement shall be subject to the official announcement that is to be released later. 

🔗正式公告发布平台为:

The official announcement shall be released on:

①  龙华区政府官方网站: www.szlhq.gov.cn

Official Website of Longhua District Government

②深圳市城市设计促进中心：www.szdesigncenter.org

Shenzhen Design Center

③  ABBS建筑论坛：www.abbs.com.cn

Architecture ABBS

④  Archrace：www.archrace.com

07

组织机构

Organizing Institutions

✴主办方 Host—

深圳市龙华区城市更新和土地整备局

Longhua District City Renewal and Land Renovation Bureau, Shenzhen

✴承办方 Organizer—

技术支持：深圳市蕾奥规划设计咨询股份有限公司

Technology Support：LAY-OUT Planning Consultants Ltd

会议组织策划：深圳市特维森信息咨询有限公司

Meeting organized and planned by: Shenzhen Twisen Information Consulting Co., Ltd

✴咨询邮箱 Enquiry Email—

📮 u_designintl@163.com

期待龙华国际商圈

迎来新变化，焕发新活力！

（内容来源：龙华区城市更新和土地整备局，统筹制作：深圳市龙华区融媒体中心）

星河开市客环球商业中心

2020年8月30日，深圳市政府与开市客国际公司正式签署总部经济发展合作协议，双方就设立开市客华南总部及开设仓储式会员店等开展合作。同时，星河集团与开市客正式签署《合作开发深圳龙华项目合作框架协议》。

2021年2月26日，开市客（深圳）贸易有限公司、星河实业（深圳）有限公司以22.32亿联合竞得位于龙华区民治街道新区大道与人民路交叉口西北侧的A817-0613宗地，将合力建设龙华超级商业中心总部项目，打造集国际酒店、精品餐饮、国际品质生活与服务配套于一体的国际生活休闲商业区。

龙华“四馆”：

科技馆、图书馆、群艺馆、大剧院

图书馆、群艺馆、大剧院位于龙华区观湖街道横坑水库东侧，是工业区与自然山水景观之间的一个地块，占地面积约50000平方米。

根据规划显示，图书馆、群艺馆、大剧院总建面18.3万平，计容积面积约9.7万平。

龙华区图书馆、群艺馆、大剧院总平面图